THE VISION BEHIND S.E.E.D.
Success Equals Effort and Dedication
DeMarcus Burts,
MBA | Doctoral Candidate '27
Founder & Talent Development System Architect
S.E.E.D. Performance is a platform designed to help athletes gain visibility and recognition by showcasing their complete journey. The S.E.E.D. Report serves as a centralized Digital Athlete Portfolio (D.A.P.), bringing together key athletic, academic, and developmental information into a single, professional, shareable resource for recruiters, coaches, families, athletic directors, and potential NIL partners.
At S.E.E.D. Performance, we believe athletics is about more than competition. It is one of life's greatest classrooms for developing discipline, resilience, accountability, leadership, and character. While championships and awards are celebrated, the lessons learned through sports often shape who athletes become long after their playing careers have ended.
S.E.E.D. Performance was founded on the belief that every athlete deserves a structured way to document, celebrate, and share their journey. Too often, important milestones are scattered across highlight videos, statistics, report cards, social media, emails, and countless documents. This fragmented approach makes it difficult for athletes, families, coaches, and organizations to fully understand an athlete's development and potential.
Our solution is the S.E.E.D. Report, a Digital Athlete Portfolio (D.A.P.) designed to bring every aspect of an athlete's journey together in one professional, living portfolio. As athletes grow, their portfolio grows with them, creating a complete record of athletic performance, academic achievement, leadership, personal development, measurable progress, and accomplishments.
More than a recruiting tool, the S.E.E.D. Report serves as the foundation for communication and collaboration among athletes, parents, coaches, athletic directors, recruiters, and NIL partners. By organizing meaningful information into one centralized resource, S.E.E.D. Performance helps everyone stay informed, celebrate growth, identify opportunities, and support the athlete's long-term development.
Our mission is to empower athletes by providing a trusted platform that documents their journey, showcases their potential, and creates meaningful opportunities through organization, preparation, and visibility.
At S.E.E.D. Performance, we are not simply building athlete profiles. We are preserving journeys, developing leaders, and creating opportunities that extend far beyond the game.